Mar 10, 2017
7 Reasons why you should outsource your graphic design projects
I know, I know, when you start out on your new business venture, you really don't want to be spending too much on marketing materials from the off. Budget is exceedingly tight, and sometimes you can be tempted to fall into the trap of taking on the design and artwork for your fledgling business yourself - a BIG no no if you want to get some sleep that is!
Feb 24, 2017
A guide to SSL
What It Is and Why It Makes Your Website More Secure
With increase in traffic on the worldwide web, businesses are having to become more internet savvy and understand how they protect the rights, data and information-sharing of users visiting their sites. So, we ask, is your current website providing top-notch security or as it’s called in the trade, SSL (Secure Sockets Layer) for your web visitors?
Jan 20, 2017
10 web design trends in 2017
As we all continue to embrace the worldwide web and its ever-growing technological advancements and developments, getting your website fighting fit for the start of 2017 should be one of the top priorities for any business marketing strategy, whether you're just starting out or have a company website in need of a re-design. With this in mind, here are just a small selection of the design trends that are likely to shape the world of web design this year. Are you sitting comfortably?
Dec 19, 2016
Does your website need a health check?
We're coming to the end of another busy year, and you'll have been thinking about and planning your business marketing strategy for 2017-18. Now's the right time to take a good look at your existing website - functionality and design, and ask yourself, is it really up to scratch?
Nov 22, 2016
7 Reasons why you should outsource and not always stay in-house
Getting the right balance between expertise and budget can be sometimes considered one of life's little headaches for businesses when it comes to deciding on choosing to stay in-house or outsourcing design and digital project work. We show you why the latter for many is becoming the preferred option.
Oct 17, 2016
How Psychology of colour affects your Marketing and Branding
If you were to close your eyes and quickly open them to see a Macdonalds sign in your face - what would your first impression be? Bright, cheerful and happy perhaps with the use of the yellow and red combination - it gets you doesn't it!
Sep 15, 2016
Give your new business the green light – then GO!
If you have recently set up your own business, it’s vital to get on the right road from the off and avoid any wrong turns. We’ve put together some top tips to help you do just that and ensure future success in your marketplace.
Sep 7, 2016
Is Direct Mail making a comeback?
Research suggest that some of our well-loved High Street and non-profit brands, are going back to the old-fashioned way of doing things.
Jul 22, 2016
Brand New Business Website: Hire a web developer Versus Do It Yourself
When it comes to starting up your own business, your website is a fundamental communication tool to help you spread the word about the type of product or service you are offering to a wide and diverse audience.
Jun 15, 2016
To re-brand or not to re-brand, that is the question
Businesses often ask the team at Holly Small Design the same question: ''When is it a good time to change our branding?' With this in mind, we've put together some useful tips and advice on whether the time is really right for your business.
May 19, 2016
7 Tips for an effective eMail Marketing Campaign
Emails. How much time do you spend each day sending, reading and deleting emails? For most of us they are a fundamental part of running a business. Your email marketing campaigns are meant to engage, motivate and encourage your existing and potential customers. Be careful though, if you don't follow some simple rules your customers might be unsubscribing.
Apr 20, 2016
How a logo shapes your business
When it comes to developing a brand, logo design is so important. The power of a logo to provoke an emotional response will affect the way customers and potential customers view a particular product, service or company.
Mar 17, 2016
Should I redesign my website?
Life doesn't stand still and neither should your website. But a site redesign is not always a decision that can be made quickly, at the end of the day it does require budget. Maybe just a little for some small adjustments or perhaps a larger sum for a complete redesign. If you're mulling it over though, don't mull for too long. Your website is, after all your shop window to the world.
Feb 11, 2016
Why do we fall in love with a brand?
Love is in the air, its Valentines weekend. Flowers and chocolates are double the price, and all of the supermarkets are offering a 'dine in for two' or a 'Valentines Meal Deal'. So here's the dilemma, which meal deal do you choose? Do you visit each supermarket trying to work out who is offering the nicest dishes, or who is offering the best wine to accompany the meal? No, you choose based on your preferred brand.
Dec 17, 2015
Protect your brand, don’t lose it!
Your brand is your business, your company, your income – so you'd like to think it was protected, right? This doesn't just mean having the right insurance, or HR policies in force, this means protecting your logo, your company name, and your images to name but a few.
Oct 30, 2015
Is graphic design worth the money?
Graphic designers are something that a lot of people need, but many feel they can't afford. It is also a misconception that you can get a good logo or website designed for a tenner by using a random 'design' website or printing company.
Aug 24, 2015
5 common graphic design mistakes and how to avoid them...
Let's be honest, nobody is perfect, and human errors can always happen, no matter how experienced you are. However, when you know what the most common mistakes designers make are, then you can take measures to avoid them.
Jul 26, 2015
How to choose a graphic designer
When it comes to graphic design for your business only the best will do.
Jul 6, 2015
What does your logo say about your business?
My favourite saying is ‘you never get a second chance to make a first impression’. So with that in mind, what does your logo say about your business?
May 9, 2015
Is your website responsive yet?
Have you noticed your website has dropped down Goggle's organic rankings?
Apr 23, 2015
Holly Small Design has a new website
A new look for the Holly Small Design website
Feb 26, 2015
FYEO goes live
The BBC and celebrity endorsed FYEO Boudoir Photography is working with Holly Small Design.
Mar 11, 2014
Jessica Lauren Cakes goes live
Jessica Lauren Cakes website went live in time for The National Wedding Show.
Aug 29, 2013
A recruitment website for Hanson Lee
We got the Hanson Lee site live this month.
Oct 26, 2012
Russell Arms website goes live
With only three weeks to get the Russell Arms website
live, we achieved their deadline and fulfilled their creative brief.
Sep 20, 2012
Restoration Cake website
Check out the new website for Restoration Cake. This is a great example of how we have cerated a brand from the logo through to the website.
Jul 12, 2012
More sites have had their rankings affected by Google Pengin. This article explain why 'black hat' seo techniques are becoming more unpopular.
Jun 6, 2012
Improving Business with Social Media
Improving business is not just about getting more business, but it can help you improve the way your business runs.
Jun 6, 2012
The Cost of a Website
How much should my website cost me?
Mar 8, 2012
Florence Nightingale Hospice Charity Rebrand
Working with the Florence Nightingale Hospice Charity is proving to be very rewarding! We have just completed the rebranding for the Hospice and it was great to be invited to their Annual General Meeting where the new brand was unveiled!
Oct 21, 2011
Why some web sites have dropped down in their Google ranking! This article examines the importance of well branded sites now faced with Google Panda!
Oct 21, 2011
The Disadvantage of Web Templates
Being creative and designing specifically for individual clients is one of the unique selling points that sets us apart from the plethora of companies out there offering cheap web design as a result of using standard or pre-designed templates. So why would a client pay more?
Jan 27, 2011
Designing for Designers
Hanna Francis Design is one of our most recent websites we have just finished building. Designing for another designer was the sort of challenge we thrive on!
Jan 27, 2011
Black and Gold Wedding Photography site goes live
We recently helped a new business startup with their website - Black and Gold Wedding Photography. This site is an excellent example of how we were able to design a creative website with no restrictions of using pre-designed templates.
Jan 19, 2011
Helping start up businesses get started!
With more redundancies and pressure on companies to reduce overheads, more people are looking to start up their own small businesses with low overheads but with plenty of experience. So how does a new business get started? Holly Small Design has helped numerous individuals and partnerships get their business started with a professional image from day one.